Blog

How to Write Better Email Subject Lines
It’s 3:30 p.m. It took you most the day, but you crafted the perfect e-blast, complete with compelling copy and an eye-catching design you’re sure your audience will love. You press send and relax, ready to celebrate your success. But the next day, you look at the results and your heart sinks. Only a 3% …

5 Marketing Myths You Should Stop Believing
We’ve all been there. Whether you believed that eating lots of carrots would give you night vision or that swallowing gum meant seven years with a wad of Bubble Yum in your stomach, everyone has fallen for a myth at some point. Believing that eating your carrots will help you see in the dark probably …

Dianne McKay assumes full ownership of Mustang Marketing
FOR IMMEDIATE RELEASE Co-owner of Ventura County-based marketing agency takes reigns as founder retires THOUSAND OAKS, Calif. (April 1, 2020) – Dianne McKay, who joined Mustang Marketing in 2010 and has co-owned the agency with founder and CEO Scott Harris since 2016, has assumed full ownership effective April 1, 2020. Harris and his wife, Randi, have …

Marketing Clutter: Our 5 Tips for Beating It
Marketing clutter is taking over the world. Everywhere you look, ads are there, just waiting to lure you into buying something you don’t need. Have you ever thought about how many of them try to steal your attention in an average day? You wake up and check your email, and your inbox is so full …

5 Scarily Good Halloween-Themed Marketing Campaigns
Halloween is just around the corner, and what better way to celebrate than with some hauntingly clever marketing? These five campaigns are so spookily on-point they’re sure to give you chills. Burger King’s #ScaryClownNight In 2017, shortly after the movie “It” hit theaters, Burger King decided to capitalize on the creepy clown trend — …