Blog

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May 12, 2011

April Hired in May

We’re pleased to announce the hire of April Harter, our new Director of Public Relations & Social Media. April will be responsible for client and media relations, as well as social media strategy in her new role with us. Named the 2010 New Professional of the Year by the Public Relations Society of America (PRSA), …

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May 6, 2011

1 + 1 = 1/2

I once had a writing professor undo the easiest mathematical equation of all time: 1 + 1 = 2. People often translate this math staple to their writing—saying the same thing two (or even three or four) different ways. This comes from a good place—you want to get your point across on what an exciting …

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April 25, 2011

West Hills Hospital’s New Contract Covered by San Fernando Valley Business Journal

New Contract Connects West Hills Hospital To More Doctors, Patients HEALTH CARE: Staffing levels expected to increase. By Jessica Vernabe Monday, April 25, 2011 An expanded contract between Heritage Provider Network Inc. and West Hills Hospital & Medical Center is bringing more local patients to the healthcare campus. The new contract, which went into effect …

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April 18, 2011

Scott Harris Business Article for the San Fernando Valley Business Journal

Easy Come, Easy Go By: Scott Harris “Easy Come, Easy Go” has been a popular song (recorded by Bobby Sherman and George Straight, among many others) and a 1967 movie starring Elvis Presley. The lyrics are about a lost love, a girl won over too easily and lost the same way. The lyrics show the …

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April 15, 2011

Workrite Pocket Mailer

Workrite Pocket Mailer When direct mail works, it makes a statement; when it doesn’t, it’s junk mail. And Mustang doesn’t do junk—and neither does Workrite. The key aspect of the Workrite brand is the quality of their flame-resistant (FR) garments—so Mustang had the idea to put that on full display. We took a piece of …