April Hired in May

We’re pleased to announce the hire of April Harter, our new Director of Public Relations & Social Media. April will be responsible for client and media relations, as well as social media strategy in her new role with us. Named the 2010 New Professional of the Year by the Public Relations Society of America (PRSA),

The PR Agency With No News

I have seen it argued by public relations professionals that just because they don’t do public relations for themselves, that doesn’t mean they’re not good at what they do. They just don’t have the time because they are so swallowed in client work. In other words, the starving baker still makes great bread even though he doesn’t eat any of it.

I don’t think anyone working in the public relations world should try to justify that argument.