Last month’s election marked the culmination of a tremendous amount of hard work from the Mustang team. Not only did we work with the Conejo Valley Unified School District on marketing efforts for Measure I (a $197 million bond), we also helped our very own Dianne McKay campaign for re-election to the Ventura County Community
Tag: Marketing
Use the Phone
In our high-tech world of instant connections, email has maintained is status as the go-to business communication method, thanks to its immediacy, remoteness and professionalism. Plus, it leaves a paper trail—never a bad thing in business. When you send an email, there’s no risk of turning a short question into a 20-minute conversation, allowing the
Mustang Participates in First Meeting of New PRSA Chapter
The Public Relations Society of America (PRSA) recently launched a new California Gold Coast Chapter serving the Ventura, Santa Barbara and San Luis Obispo counties. Mustang’s public relations manager, Jenny Guy, attended the very first meeting on Nov. 7, 2014! PRSA offers learning and development opportunities for public relations professionals, as well as generating understanding
Simplify Your Organization
This past week I went shopping for groceries. It was a big trip since my pantry was nearly empty, except for a few straggling items that ultimately made their way to the trash. When I got back—and my empty pantry had been replaced by a counter full of grocery bags—I started attempting to put things
Goodbye Facebook?
I recently read an article about a company dropping their Facebook Page, and focusing all their social media efforts on Google Plus. Initially, I was a bit shocked because, in my own experience, I have not seen the levels of involvement with Google Plus that I do with Facebook. But, the analytics in the article